ADIDAS MVP BOX
SEEDING KIT
OVERVIEW
After Kris Bryant won 2016 MVP and the World Series adidas wanted send him a congratulations gift of a watch, bottle of champagne, and two pairs of shoes. I designed a custom box to deliver the product in. I wanted to box to feel special and exciting so the moment you pull off the lid the sides fall to the floor revealing the contents inside. The design uses separate sections to create multiple moments of discovery upon unboxing.
Agency: Kamp Grizzly
Collaborators: Creative/Art Direction by Colton Major, Dan Portrait.
